"Zermat Bio"

Case Study

Soner Cuhadar

Smartphone Device Illustration
Smartphone Device Illustration
Smartphone Device Illustration

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Project Overview:

Bird owners need bio organically produced feed for

their pets. We help them to find feed through our

mobile app faster.



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Relay Race

Role on the Team:

UX Design Lead


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Wireframing and prototyping


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Understanding the user


Design process


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01

03

02

04

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Concepting


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Refining the design


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The Product's Goal:

To create a mobile app that helps bird owners find organic bird feed easily

Smartphone Device Illustration
Pet bird cockatiel near human

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The Research:

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Have no easy access to organic bird feed

1

Not capable to go out for shopping

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2

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Do not have time visiting stores in person and finding products for specific birds


3

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Matyew, a retiree who values organic feed for his bird,

and Sultana, a bird owner seeking healthy organic options.

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The Users:

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Wireframing

Design Architecture:

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Smartphone Device Illustration
Smartphone Device Illustration

First wireframes

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User Testing

User Testing:

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Smartphone Device Illustration

Before

After

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Smartphone Device Illustration

Before

After

Conducted usability studies to gather insights for optimization.

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Smartphone Device Illustration

Before

After

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Final Polished Designs:

Enhanced app interface, readability, and user experience based on feedback

Before

After

Before

After

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Created visually appealing and user-friendly design assets.

Mockups:

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Results and Outcomes:

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2

1

Feature Understanding

Results and Outcomes

Understanding

Addressing Language Preferences

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Product Ratings

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Thank You Icon

"Thank You for Exploring Our Organic Bird Feed App! 🐦🌿"

We appreciate your time and interest in our app. If you have any questions or would like to provide feedback, feel free to contact us. We're dedicated to continuously improving your experience.

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